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Gotta Keep The Family Close

Jul 6, 2025

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8 min read

Gotta Keep The Family Close

Only top builders master formulating trust. Here’s exactly how to do it and what keeps a company standing when the cards fall.

Julia Knight
Julia Knight
How to Make Your Top User Behavior Contagious

Jun 30, 2025

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6 min read

How to Make Your Top User Behavior Contagious

Top user content drives retention, referrals, and revenue. Here's a step-by-step blueprint on how to get everyone else to copy it.

Julia Knight
Julia Knight

Jun 23, 2025

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9 min read

Most Product Builders Are Thinking About Dopamine Wrong

Here’s the right way to understand dopamine, how you can seed it, and build triggers correctly across B2B and B2C (with examples). You want to get this right.

Jun 9, 2025

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10 min read

How B2B Can Steal the Best Product-Led Growth Moves from B2C

B2B founders love to talk product led growth, but most don't actually build products that grow themselves. These B2C strategies work, and your competitors are already testing them. Here’s exactly how to steal them.

Jun 2, 2025

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12 min read

How to Build Smarter Customer Touchpoints & Spot Hidden Patterns in Consumer Products

Consumer products are designed to lead you somewhere. Here’s how to spot the touchpoints in play, see where you are in the journey, and outsmart the product to get what you want.

May 26, 2025

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13 min read

How to Source, Test, and Distribute to Micro Communities

This $0 hack is how smart brands seed relevance from day one. I've seen brands do this from conception all the way to $100M+ in ARR, and here's exactly how you can make it yours and run with it.

Julia Knight
Julia Knight

May 19, 2025

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11 min read

Creative Brilliance Means Nothing Without This.

Only the greats master creative excellence and business acumen. How do you fall so in love with your work that getting there becomes inevitable? Here's what it looks like when everything collides.

Julia Knight
Julia Knight

May 11, 2025

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13 min read

This Killer Strategy Cut an App's CAC by 76% and Boosted Trials 661%

Yes, even B2B companies can pull this off. If you aren’t approaching your brand with fresh ideas, you're leaving growth on the table for your competitors.

Julia Knight
Julia Knight

May 4, 2025

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11 min read

Build a Brand from Zero in 7 Days By Doing Exactly This

Here's a step-by-step guide to exactly how I'd build a brand from zero in 7 days as someone who has started brands, pages, and online communities from scratch

Julia Knight
Julia Knight

Apr 27, 2025

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10 min read

Part 2: The $100K/Year Page Playbook: Monetizing Street People of Beverly Hills

Here's exactly how the famous Instagram account, @StreetPeopleofBeverlyHills, turned their viral page into a 6-figure money making machine with $0 in upfront capital

Julia Knight
Julia Knight

Apr 21, 2025

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10 min read

WTF Is Happening in Marketing?

AI Agents on steroids, China calling out the entire luxury goods market, and super cool product roadmaps when we can will anything into existence

Julia Knight
Julia Knight

Apr 13, 2025

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7 min read

Where to Cut Marketing Costs (& How to Do It)

This 5-minute read will walk you through what tariffs actually mean for growth, where you can cut marketing bloat, and one big move you can make this quarter to control marketing costs.

Julia Knight
Julia Knight

Apr 6, 2025

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7 min read

Biggest Social Media Moments from the Evolving Trade War

From Tweets to AI videos, here are the high-stakes social media moves that happened on the online battlefield

Julia Knight
Julia Knight

Mar 30, 2025

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9 min read

Part 1: How SPOBH Started and Grew Organically from Scratch (Without Paid Ads)

The highly trusted Instagram page has amassed a community of hundreds of thousands of people. For the first time, we've teamed up to spill insights on how they built and grew into the household name they are today.

Julia Knight
Julia Knight
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“Brutally honest, ruthlessly insightful, and showing you how to break every f*king rule”

© 2025 Julia Knight.

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